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The Ultimate Guide to Sightseeing Tours in London

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One of the most-visited cities in the world, London is a constantly changing landscape that just keeps getting better with every visit. One of the cultural capitals of the world, London has something for everyone — be it food, history, architecture, or theatre. To explore this stunning city, your best bet is to pick from the many different London tours.

Visit West End for live performances that rival Broadway, or sit back and enjoy a river tour along the magnificent Thames. Explore historical attractions and learn about the stories of this city and the monarchy. You can also head to Oxford Street or Notting Hill to shop till you drop, or head to one of the many verdant parks and gardens for some fresh air. And if you’re looking to take a trip back in time, head to one of the many museums London has to offer. Experience the best of the city through the best tours in London.

All Your Options for London City Tours

London tours

Bus tours

You can take a bus around the city and discover what it has to offer. You can also take a ​hop on hop off tour, where buses are frequent and pass every stop on their routes very often. This gives you a chance to get off, explore an attraction, and get back on the next bus and continue your journey as per your convenience.

London Bus Tours
london city tours

Walking tours

Walking tours are perfect for when you want to explore multiple attractions in one area. Put on a pair of comfortable shoes and discover London on foot to thoroughly explore the city. You can see London at your own pace and experience every single detail of this fast-paced city.

London Walking Tours
thames cruise tours

River Cruise Tours

River Thames is the longest river in England, covering nearly 350 kilometers. When in London, you can take a ​river cruise on the Thames and explore the city from a completely different path. Combine it with lunch or dinner, and enjoy an unbeatable view of the city while you indulge in a scrumptious meal.

Thames River Cruises
harry potter london tour

London Harry Potter Tours

Fans of J. K. Rowling’s masterpiece are in for a treat when in London! You can take a ​Harry Potter tour and discover the set of the film at Warner Bros. Studios. The tour gives you an insight into the sets and everything that went on behind the scenes in this beloved film series!

Harry Potter Tours
london attractions

Attraction tours

London is filled with so many things to do, see, and experience, that it becomes almost impossible to choose. These tours cover popular attractions such as ​St. Paul's Cathedral, ​Tower of London, ​London Eye, and ​Madame Tussauds, among others, giving you the chance to see the best of London.

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tours in london

Bicycle tours

London is a very bicycle-friendly city, allowing you to discover this city on two wheels. It is perfectly safe, as long as you stick to your lane. You can listen to your guide as he takes you around the city and gives you information about the history of the monuments, while you feel the breeze in your hair.

best tours in london

Food tours

London is a melting pot of cultures, with a very vibrant culinary scene. What better way to discover London than its range of gastronomic delights? You can try out a variety of cuisines from across the world, and indulge in the British pub culture by enjoying a pint or two!

London Food Tours
london stadium tours

Stadium tours

Football fans just cannot miss ​London Stadium tours! Covering the famous Wembley Stadium, London Stadium (former Olympic Stadium), Emirates Stadium (home of Arsenal FC), and Stamford Bridge (home of Chelsea FC), these tours are a wonderful way to experience the stadiums.

London Stadium Tours

Experiences Covered on Sightseeing Tours in London

London sightseeing tours are a great way to discover the city and everything beyond, and include day trips, tours, and attractions. Here are some of the best sightseeing tours London has to offer:

LONDON SIGHTSEEING

St. Paul’s Cathedral

This massive cathedral is one of London’s most iconic landmarks, and is visited by over a million people annually. It is one of the top-visited monuments in the city, and is usually covered as part of London city sightseeing tours.

St. Paul's Cathedral Tickets
london eye sightseeing

London Eye

The London skyline would be incomplete without this massive observational wheel. Giving you an unbeatable view of the city, the London Eye is a top experience in your sightseeing tour.

London Eye Tickets
london sightseeing shard

View from The Shard

As part of your sightseeing tour, you can get panoramic views of London from its highest point at The Shard. You will also have access to telescopes, and indoor viewing gallery, and a history exhibit.

View from the Shard Tickets
tower of london tour

Tower of London

Take a trip back in time and discover the home of the Crown Jewels. Here’s your chance to see the famous beefeaters, ravens, and, the Crown Jewels, including the Koh-i-Noor diamond.

Tower of London Tickets
buckingham palace tour

Buckingham Palace

Home to the royalty, the Buckingham Palace is an essential part of your London sightseeing tour. Don’t forget to see the Changing of the Guard ceremony!

Buckingham Palace Tickets
madame tussauds london

Madame Tussauds

One of the city’s top attractions, you can see life-sized wax figures of your favourite celebrities, sportspersons, and historic figures.

Madame Tussauds Tickets
london sightseeing thames

Thames Cruises

Here’s a chance to explore London in a very different way. Thames cruises are a leisurely way to see the best attractions of the city as you wind down the river.

Thames River Cruises
wembley stadium london

Wembley Stadium

Popular as the venue for Queen's magical Live Aid concert in 1986, the Wembley Stadium is a must-visit. It is the largest stadium in the UK, which can seat up to 90,000 people.

All Your Options for Day Tours from London

stonehenge

Stonehenge

Visit one of the world’s most famous prehistoric monuments and uncover its mysteries with a day trip to the Salisbury Plain. When taking a day trip to Stonehenge from London, you can take a half-day trip, day trip, or even a combo tour to other places like Bath, Salisbury, and Windsor.

Stonehenge Tours
london day tours

Oxford

Oxford is famous for the university and its magical buildings. As several parts of the Harry Potter film franchise were filmed here, it is a popular tourist attraction for fans. Take a guided tour of this town alongside Stratford and other destinations to get a feel of traditional British architecture.

Oxford Tours
london travel tips

Bath

Known for its Roman Baths, the entire city is a UNESCO World Heritage Site. Discover a vibrant city with a dominant Georgian architecture. You can take a day tour to visit Bath along with other tourist attractions. As part of the tour, you can take a walking tour of the city and even enter the famous Roman Baths!

Bath Tours
Places to visit near London

Windsor

Explore the Queen’s weekend residence, along with its lush and verdant surroundings with a short day trip to Windsor. Take a guided tour to discover this 900-year old castle and all the historical events it has witnessed. You can visit the town as part of a half-day tour or a combo tour along with towns like Lacock and Oxford.

Windsor Castle Tours
london day trips

Cotswolds

Covering 800 acres of the countryside, the Cotswolds comprises of 6 counties with medieval towns & villages. You will discover many hidden gems here. Visit through a guided tour, including transfers and an expert guide, along with other British towns like Oxford and Stratford for an authentic experience.

Cotswolds Tours
london leeds

Leeds

Be it verdant parks, historic sites, art galleries, or a vibrant nightlife, Leeds has it all. A cosmopolitan city that takes pride in its roots, Leeds is famous for Leeds Castle, Lotherton Hall, Leeds City Museum, The Corn Exchange, and more. When in Leeds, visitors must visit the City Square, which is dotted with many statues.

Leeds Castle Tours
canterbury london

Canterbury

In Kent, England, lies UNESCO World Heritage Site - the city of Canterbury. One of the oldest cities in England, Canterbury has been around since the Paleolithic era. Some popular sites include Canterbury Cathedral, St. Augustine’s Abbey, and Canterbury City Walls, among others.

Canterbury Cathedral Tours
day tour from london

Stratford

Home of William Shakespeare, Stratford-upon-Avon is a beautiful town with much to offer. You can take a guided tour along with other popular destinations for a memorable visit. You will be accompanied by an experienced guide, and transfers will be included for a hassle-free experience.

day trips from london

Lacock

Lacock is a popular destination for day tours from London. It is famous for its Abbey and cloisters, which have gained fame as a filming location for the Harry Potter movie franchise. You can take a guided tour with a professional English-speaking tour guide and round trip transfers from London.

london to dover

Dover

Visiting the White Cliffs of Dover is an absolutely enchanting experience. The cliffs, along with Dover Castle and St. Margaret's Bay, are some stunning sights to catch in the city on your guided tour. The tour includes transfers to and from London, along with visits to other towns such as Leeds and Canterbury.

salisbury london

Salisbury

Just 9 miles from Stonehenge, Salisbury is a medieval city in Wiltshire. The most famous landmark is the Salisbury Cathedral, which has the best-preserved Magna Carta of four surviving exemplars. Other places of interest include Salisbury Museum, Arundells, and Old Sarum.

warwick london

Warwick

On River Avon lies the town of Warwick in West Midlands. It is best known for Warwick Castle, which was founded in 1068 by William the Conqueror. Other popular tourist attractions are Lord Leycester Hospital & Master’s Garden, St. Mary’s Collegiate Church, and St. John’s House.

Guided vs Self-Guided tours in London

Can't decide between guided or self-guided London tours? Here are some pointers to help you decide what suits you better:

London guided tour

Guided tour

  • As part of a guided tour, you will be accompanied by an expert tour guide who is well-versed in all things London, and will give you an insight into the landmark and the city.
  • Depending on the tour chosen, your transportation will be included in the tour, along with certain activities, if applicable.
  • You may be accompanied by other people as part of the tour.
  • Guided tours generally have a discounted rate online, meaning you get to save money when you take a guided tour.
london self-guided tour

Self-guided tour

  • You will not be accompanied by a tour guide, and can explore the city and attractions at your own leisure.
  • You will have to arrange your own transportation and pay separately for any activities you may wish to indulge in.
  • You will not be accompanied by any other tourists.
  • Instead of the discounted rates available for guided tours, you may have to pay the standard rate for your tickets.

Why Go On a London Tour?

London is unlike any other city you’ve ever seen. It’s vibrant, it’s cosmopolitan, it’s alive. A city that is a complete melting pot of cultures, London is where the past and present coexist. Be it the castles, the towers, or the churches; you will see the city holding on to its history. But at the same time, London remains a hotspot for all things fashion, food, and football, among others. Whether you decide to go to the theatre or experience a live football game, or spend some quite time in its museums or parks, London embraces you and gives you exactly what you are looking for.

To make the most of your visit, you need to take an organized London tour, because you will be able to:

  • Skip the lines: The biggest advantage of taking a guided tour is being able to skip the long queues at attractions and heading straight to the fun!
  • Discover hidden gems: Tour guides have access to some of the best spots in the city, even the hidden spots that only locals know about. Taking a tour can help you explore some of these for yourself.
  • Learn more: A guide will give you insight into the history of whichever attraction you are visiting, along with information and fun facts that will enrich your experience.
  • Cover all the places: Tours are typically planned in such a way that you can cover more attractions and experiences in a short amount of time. This saves you the hassle of planning everything yourself. Additionally, as transfers are included, you do not have to worry about transportation.

How to Book the Best London Tours

Given the benefits of a guided tour, it is no wonder that people prefer to book guided tours when visiting a city like London, where there’s so much to do. As there are so many places to book London tours from, here are some of your best options:

  • Book online: This is perhaps the best way to gain more information and book reliable guided London tours. To get the best option, pick the ones you like, and compare prices on ticket websites like Headout, which offer great deals.
  • Ticket resellers: Ticket resellers purchase tickets in bulk and sell them at cheap prices. If yours is a last-minute plan, a reseller is the best option for tours and tickets. However, you need to ensure they are a legitimate reseller, or you may end up getting scammed.
  • At the venue: If you are purchasing at the venue, you will end up paying full price. Additionally, choosing this option means you will only be able to visit a particular attraction and not multiple attractions.
  • City Pass: A London City Pass helps you save up on your traveling expenses as it covers multiple attractions, including skip-the-line access, for a nominal fee. Look for city passes that include guided tours to make the most of your trip.

All Your Questions Answered About London Tours

What is the best way to explore London?

While a London ​hop on hop off tour is your best bet to explore the city and cover all attractions at your own pace, guided walking tours are also a great way to discover the city. Being a tourist in London can get overwhelming, but walking tours, and even river cruise tours, will help you appreciate the beauty of this sprawling city.

Why should I take a guided London tour?

While a guided tour may seem like a more expensive option, it is worth your money and time. An experienced guide will take you around the city and give you interesting facts and information about it, and answer any questions you may have. Additionally, transportation is usually taken care of, ensuring you have a hassle-free experience.

What are the best tours in London?

Some of the best tours in London include a Warner Bros. Harry Potter Studio Tour, London City tour, and the London at Night tour, which shows London in all its splendour.

What are some good day tours I can take from London?

Windsor, ​Stonehenge, and Bath are some popular day trip destinations from London. ​Find out more about day trips from London here.

Which is the best bus tour in London?

Hop on Hop off tours are the best bus tours in London, as they give you the freedom to explore the city at your own leisure.

Are walking tours and bicycle tours in London safe?

Yes, absolutely. London is a very pedestrian and bicycle-friendly city. Be it a group tour or an individual visit, it is safe.

What do I get to see on a Warner Bros. Harry Potter tour?

As part of the London Harry Potter tour, you will get to see the real sets, costumes, and props used in the filming of the franchise. Some of the sets you will get to see include Dumbledore's Office, Gringotts Bank, Diagon Alley, Platform 9 and 3/4, and the Cupboard under the Stairs, amongst others.

Which tours in London are 1-2 hours?

When in London, you can typically take 1-2 hours to tour an attraction. Some attractions you can cover in 1-2 hours include London Eye, St. Paul’s Cathedral, Madame Tussauds, and Westminster Abbey. Please ensure you purchase skip the line or fast track tickets for attractions. Theatre fans can also spend time watching a show on West End.

What are the best budget tours in London?

To experience London on a budget, you can either head to free attractions such as Sky Garden (needs to be booked in advance), British Museum, Hyde Park, and Changing of the Guard at Buckingham Palace. You can also look for cheap London attractions such as St. Paul’s Cathedral (£20), Tower of London Tickets with Crown Jewels (£25), Kensington Palace (£21.5), and Westminster To Greenwich River Thames Sightseeing Cruise (£13).

What are the best London tours for couples?

Some of the best London tours for couples include Tower of London and Tower Bridge, St. Paul’s Cathedral, and The View from the Shard. You can also head to Hyde Park, Borough Market, Covent Garden, or Camden Market.

Which London tours avoid crowds?

Day tours from London are usually done in significantly smaller groups, so you can opt for those. Or you can opt for a Hop on Hop off tour where you can manage social distancing and take your own time exploring all attractions.

What are the best London tours for groups?

Some of the best London tours for groups include city walking tours, food tours, river cruise tours, and Warner Bros. Studio tour.

What are some kid-friendly sightseeing attractions in London?

Some kid-friendly attractions in London are KidZania, London Zoo, London Eye, Madame Tussauds, and Warner Bros. Harry Potter Studio tour.

What are the best attractions in London?

There is so much to see and experience in London, that it is almost impossible to pick the best. Some popular attractions include the Tower of London, London Eye, St. Paul's Cathedral, British Museum, Buckingham Palace, and Big Ben.

What should I do if I only have a day in London?

A day in London can end up getting chaotic, unless you plan it out well. Here's an itinerary that you can use. In the morning, head to St. James Park, Buckingham Palace, and then Westminster Abbey. After lunch, you can head to the Big Ben, take a Thames River Cruise, and visit St. Paul's Cathedral. Post this, you can visit Tower of London and the Shard, and end the day after visiting Piccadilly Circus and Trafalgar Square. Just ensure you purchase skip the line tickets so you get enough time at the attractions.

Which attractions are covered on sightseeing tours in London?

This depends solely on the sightseeing tour, but some popular attractions include St. Paul's Cathedral, London Eye, Buckingham Palace, Wembley Stadium, and Tower of London.

How can I get around the city?

The London tube and bus system are both extensive networks that cover the entire city. You can get a Visitor Oyster card, which covers the bus, Tube, tram, DLR, London Overground, TfL Rail, River Bus, and most National Rail services.

How much money will I need per day in London?

That depends on which attractions you will be visiting. If you’re looking at a budget vacation, you may need £60 per day. For midrange spending, you’ll be looking at £150 per day. And for a luxury vacation in London, you may need approximately £420 per day.

What are my options for London sightseeing tours?

There are many different options for London sightseeing tours. You can choose from Hop On Hop Off bus tours, walking tours, food tours, city tours, Harry Potter tours, ghost tours, helicopter tours, and bike tours.

What should I wear on my London city tour?

London usually has mild and pleasant weather. That being said, it's always best to carry a light raincoat or umbrella in case of rain. During summer, ensure you carry sunglasses and sunscreen. In Winter, be sure to dress warm.

What mode of transport should I use for my day tour from London?

Train and coach services are an efficient and inexpensive way to get to your destination from London. You can also drive down to your destination, but keep in mind that in some places, parking can be really expensive.

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